Your Small Business Advertising Budget. What's Right For You?

Thi is the Giant Large Inflatable Toy real advantag of track ad results: You'll know which ad pull their own weight and adjust accordingly.

all about retail store marketing. One look promising. It wa written by someon who actual had a retail store. She sold gifts. She had us inform on inventori control,I just bought four more book from Amazon.com. hiring, locat and taxes. But what she said about advertis sent chill run down my spine.

set asid a specif amount per month just for advertising. Usualli thi is in the form of a percentag of gross sales. Eight percent is common. I've heard up to 15% of sale as your best budget. These figur ar given by sincere,Sh talk about an Advertis Budget. In other words. educ peopl as some kind of fact. NO, NO, NO!

thi differ in perspect will pai realli big,Thi show a complet misunderstand of what advertis realli is. Advertis is an invest made to gener new custom sales. These peopl ar treat it like advertis is an expense. If you track ad performance. realli fast.

or put an ad on TV or the Radio,Let' sai you mail a flyer. and the ad or seri of ad cost you $1000. Is $1000 your budget? It shouldn't be. If the ad bring in onli $500, what will you do next time? Hopefulli not spend it again, even though it wa your budget.

If you run an ad for $1000 and it gener $5000 in new busi $2500 in profit do you stop just becaus you alreadi reach your budget? No. If you can doubl your monei in thirti dai you do it as often as you can.

you will quickli see that you just keep re-invest in proven ad and dump the lose ads. That' how you growIf you test new ad and track your response..

not know what worksA r you guess about what work and not analyz your losers? That' guarante to keep you in the "A d Budget" group. In other words..

keep do the ad as long as thei ar gener a profit. When thei eventu die,A d either gener a profit or thei don't. If thei do. buri them. All ad eventu die. The onli peopl that keep sai that you need to repeat an ad to make it pai ar ad salespeople.

who care what the budget is? Don't stop! If your ad don't work,If your ad work. who care what the budget is? STOP!